KROGER
HOLIDAY APRON
Led animations for wearable technology for the holiday season.
Kroger, along with DDB New York, released the Holiday Apron, a wearable prototype with smart stress-reducing features that helps the holidays cook in all five senses.
I animated the led display inside the fabric that indicates
automatic trigered actions and also the cook's feelings.
I animated the led display inside the fabric that indicates
automatic trigered actions and also the cook's feelings.
The led display is 64x64px.
I’ve never animated in such small layout!
Due to that, I had to stick to a binary logic, which means that each pixel had to be black (0) or not-black (1), with no in-betweens.
Which means rigid control of keyframes interpolation and, in some cases, frame by frame animations.
I’ve never animated in such small layout!
Due to that, I had to stick to a binary logic, which means that each pixel had to be black (0) or not-black (1), with no in-betweens.
Which means rigid control of keyframes interpolation and, in some cases, frame by frame animations.
